david c. baker
background
I was born in Michigan, but lived in San Miguel Acatán, Guatemala with a tribe of Mayan indians until I was eighteen years old, after which I moved to the United States. I spent six years in graduate school, earning an advanced degree in ancient languages and theology. I’ve taught at the undergraduate and graduate level.
I managed a publishing house and mail order book house from 1983-1988 and then owned and ran a marketing firm from 1988-1994.
I live in Nashville, TN with my wife Julie. We have two grown boys: Jonathan lives in Atlanta and Nathan lives in Nashville.
I play racquetball, ride fast motorcycles, love photography, and enjoy aviation (I’m a helicopter and airplane pilot).
more information
I speak to, write for, and consult with the marketing industry via ReCourses, Inc. I’ve worked with more than 650 firms individually and thousands of people have been through our seminars.
I own RockBench Publishing Corp., a traditional and electronic publisher of thought leadership content.
I am an avid photographer. You can see some of my photographs at ReTake.
out and about
I have been a featured speaker at nearly every marketing industry conference (APDF, HOW, AIGA, PRSA, Counselors Academy, MYOB, SEGD, BDA, PROMAX, Y, etc.).
I have been a frequent contributor to nearly all the major publications that serve the marketing industry (Critique, Communication Arts, HOW, Rough, Creative Business, PR Intelligence Report, Creative Planet, In-Review, Graphic Artists Guild, Agency Insider Report, Post Industry, Internet Professional Publishers Association, etc.). I edited Persuading for its entire tenure of six years, earning accolades from subscribers all over the planet.
My work has been discussed in the Wall Street Journal, USA Today, Fast Company, Inc., Forbes, CBS Business Network, MarketingProfs, and BusinessWeek. I have also contributed portions of Cameron Foote’s The Business Side of Creativity, Robert Bly’s Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns, and the new AIGA book on Professional Practices in Graphic Design (also translated into Chinese). I have contributed to a dozen other publications by leading authors, and a recent three-part booklet series was published by NewPage, entitled David C. Baker Speaks. The 10,000 copies were sold out.
I am the author of two RockBench books: Managing (Right) for the First Time, available via Amazon; and Financial Management of a Marketing Firm, available at ReCourses.
contact
You may reach me via email (david@recourses.com), Facebook, or LinkedIn. You may also follow me via Twitter.
